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Cancer Resource Centers of Mendocino Project Summary: The Cancer Resource Center will link with family resource centers in five of Mendocino County’s most isolated communities to schedule and conduct “What You Need to Know about Colorectal Cancer” presentations. Each presentation will focus on the importance of screening and be tailored to the demographics of each specific community.
Healthy Heritage Foundation Project Summary: The Foundation will host a series of luncheons with the aim of honoring individuals who are 50 and over during the grant period. These luncheons will also include an educational component regarding the importance of screening for colorectal cancer and will reach over 400 African-American men and women in Riverside County. In addition the Foundation will also partner with City of Hope and Loma Linda VA to host a CME to educate providers on the current recommendations, practices and trends in CRC screening to African-Americans.
Herald Cancer Association Project Summary: The Herald Cancer Association is launching the “Be Aware and Be Tested” Campaign which is designed to reach the Chinese community in Los Angeles. The Campaign emphasizes the importance of screening and includes a media component, several community classes held at various churches and community centers, and a CME to encourage Chinese providers to remember to screen for colorectal cancer.
Hmong Women’s Heritage Association Project Summary: The Association will implement Colorectal Cancer awareness and prevention media campaign targeted towards Hmong people living in the Sacramento area. Components of the campaign will include outreach on Hmong Radio, TV and social media networks. In addition that Association will also host an educational seminar for high-risk elderly Hmong.
Immigrant Resettlement and Cultural Center Project Summary: The Immigrant Resettlement and Cultural Center is working to increase awareness of the importance of screening within the Vietnamese community of San Jose, CA. The Center is creating a video in Vietnamese focusing on the importance of screening which will be aired on Vietnamese television as well as sent to 70 Vietnamese providers in the area.
Kaiser Permanente Oakland Project Summary: KP Oakland will partner with various community organizations to carry out twice-monthly educational programs targeted towards the African-American community in the city of Oakland. These programs will explain the signs and symptoms of colon cancer as well as the screening options.
Korean Community Health Services Project Summary: Korean Community Health Services will be reaching out to the Korean community in the Oakland/Alameda area to spread information regarding the importance of screening. In recent years there has been an increase in colorectal cancer in the Korean community and this agency will seek to combat this trend through a series of community meetings to provide information on the importance of screening, the options available and the areas where screening may be available.
Operation Access Institute Project Summary: The Institute is working in several counties throughout the state to gauge interest in and promote the implementation of Operation Access’ successful volunteer colorectal cancer screening program model. The Institute will work with gastroenterologists, local hospitals, endoscopy centers and pathology groups in several counties in order to create a foundation to extend services to these areas.
Pomona Valley Hospital Medical Center Project Summary: The Center will reach approximately 5000-7000 individuals age 50 and older with a targeted message regarding the importance of screening for colorectal cancer. In addition to this specified target outreach the Center will also hold a CME for the providers within their system on the importance of colorectal cancer screening.
Sacramento Community Cancer Coalition Project Summary: The Coalition will partner with the UC Davis Imani clinic and UC Davis Cancer Center to host a CME focusing on the importance of screening for colorectal cancer within diverse populations. The CME will take place in Sacramento and speakers will include Dr. Daniel Anderson and Dr. Jim Allison who are both Board Members of the California Colorectal Cancer Coalition.
UCLA School of Nursing Project Summary: The UCLA School of Nursing Center for American Indian/Indigenous Research and Education will use pre-existing partnerships with American Indian clinics and stations to raise awareness of colorectal cancer screening, prevention and detection by both the healthcare providers at American Indian clinics and stations as well as the American Indian patients who attend these clinics. Through regular meetings with clinic providers and health care directors the Center will educate providers about current diagnostic and screening recommendations for the populations. In addition the Center will work with community members to develop an awareness poster and brochure that is appropriate for California’s Native American communities.
Vietnamese American Cancer Foundation Project Summary: The Foundation will bring information and education about colorectal cancer to approximately 50,000-130,000 Vietnamese individuals in Orange County by conducting community education through 4 educational radio shows. In addition the Foundation will also conduct a community luncheon lecture about colorectal cancer early symptoms, risk factors and screening options to 120 community members.
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